At over 80 million strong, the millennial generation is changing the way just about everything works – including work.
Trailblazing millennials are forgoing traditional work opportunities in favor of something that provides a lot more freedom –entrepreneurship.
As millions of millennials start their own businesses and say “yes” to hiring themselves, the way we work is forced to quickly evolve. Full-time employees are being replaced by independent contractors, and old school 9-to-5’s are being converted to virtual positions (margarita by the beach, anyone?).
Our brand is too old for young people to ever buy into it.
New technology has made our company obsolete.
New, new, new – that’s all anyone wants.
Just a few of the things I hear from discouraged clients working in (seemingly) soon-to-be-extinct organizations.
Established brands present a great advantage over their new to the market competitors, however, how many times have we watched as an oldie goldie’s market share has been ousted by an up and coming?
Becker Digital is a full-service Marketing and Public Relations Agency dedicated to empowering mission-driven organizations to reach their goals. We apply our expertise in community development, social media strategy, and public relations to connect organizational clients with today’s always-scrolling online users.